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Madden Media Madden Media
Telling a story

Telling a story

Content is everywhere in marketing—in ads, on websites, encouraging you to “click here” or offering lists of the “Top 10 things”. But what if there was content that went beyond the traditional content that most CVBs have on their website? Well, there is, and we’ve...
Building a Comprehensive Digital Campaign

Building a Comprehensive Digital Campaign

At Madden Media, each digital marketing component we provide for our clients has a purpose and strategy behind it. Components fit together like pieces of a puzzle, building to create a comprehensive campaign that will drive visitors closer to booking their vacation....
Snapchat Geofilters

Snapchat Geofilters

The hip way to showcase your destination Snapchat Geofilters are the perfect way to show off your event and increase brand awareness for your destination. Broadway in Tucson recently partnered with us to create several geofilters that showcased their musical season....
Marketing to the Generations

Marketing to the Generations

Appealing to Millennials, Generation X, and Baby Boomers in your marketing can be a challenge. Keeping similarities in mind can help you determine your strategy: No matter the age group, visitors are looking for places they can fulfill their “bucket list” or...
Marketing to the Generations: Baby Boomers

Marketing to the Generations: Baby Boomers

As Baby Boomers reach retirement age, they are ready to spend more time traveling—have you included this demographic in your target audience? Part 3 of our Marketing to the Generations infographic series gives you the information you need to reach this group as they...